Mumbai, April 25,
2022: Thomas Cook (India)
Limited, India’s leading omnichannel travel services company’s MICE team, has successfully
managed the end-to-end delivery of a spectacular ground breaking ceremony and event
for the world's first World Health Organization (WHO) Global Centre for
Traditional Medicine in Jamnagar, Gujarat. Thomas Cook India was appointed as
the exclusive Event Management Agency, based on the Company’s expertise and
exceptional delivery in this domain, post a meticulous selection process.
The WHO Global Centre for
Traditional Medicine is a global project that will focus on data, innovation
and sustainability while optimizing the use of traditional medicine in the
field of healthcare and wellness.
The landmark event, organised by
Thomas Cook India for the WHO and Ministry of Ayush, Government of India, was graced
by the Hon'ble Prime Minister of India, Shri Narendra
Modi along with the Director-General of WHO,
Dr. Tedros Ghebreyesus who performed the ground breaking ceremony. The special
guest for the occasion was the Hon’ble Prime Minister of The Republic of
Mauritius, Mr. Pravind Jugnauth. The historic moment was witnessed live by an
over 2000 strong audience, World Ambassadors to India, senior members of the
Government, international delegations from WHO and the Republic of Mauritius,
top bureaucrats and dignitaries.
Thomas Cook India’s 3 pronged
strategy focussed on innovation, technology and exceptional service to deliver
a spectacular event. The 360-degree transformation of the venue was impressive:
converting barren land into imposing marquees, the size/scale of massive hangar-like
structures. The Thomas Cook Team deployed cutting edge technology to create an
innovative digital exhibition with unique elements like foot sensors for data
activation on specially installed magnum screens, ink walls and touch table
technologies set against a cinematic backdrop. To ensure exceptional service, Thomas
Cook India delivered bespoke arrangements for over 250 VIP guests including premium
airport and ground transportation and special lounges/meeting areas, exclusive
cuisine/catering services, etc. Special assistance was also provided to ensure
seamless check-in and check-out, in addition to set up of help desks at airports
of Jamnagar, Rajkot and Ahmedabad and hotels in Rajkot and Jamnagar.
Thomas Cook also effectively managed
the promotion and publicity of the event via a multi-pronged media campaign
across print, digital platforms and social media; a focussed communications
strategy, including a press conference at Jamnagar.
In addition to the event, Thomas
Cook was also responsible for managing public relations and media outreach for the
Government’s prestigious Global Ayush Investment & Innovation Summit in
Mr. Rajeev Kale, President & Country Head – Holidays,
MICE, Visa, Thomas Cook (India) Limited said, “We are
honoured to be selected as the exclusive Event Management Agency for the
Ministry of Ayush’s ground breaking ceremony for the world's first World Health
Organization (WHO) Global Centre for
Traditional Medicine. The seamless execution of this prestigious global
event reiterates the high level of expertise of our MICE team in managing
Our strategy was
conceptualised around 3 key pivots of innovation, technology and exceptional
service and our Teams at Thomas Cook worked round the clock to deliver a truly
spectacular event. I am particularly proud of the cutting-edge technology that
we incorporated into each facet - to truly transform the event.
He added, “We are very
grateful to the Government of India and humbled to be a part of the Country’s path
breaking initiatives in the field of traditional medicine.”
About Thomas Cook
(India) Limited: Set up in 1881, Thomas Cook India)
Limited. (TCIL) is the leading omnichannel travel company in the country
offering a broad spectrum of services including Foreign Exchange, Corporate
Travel, MICE, Leisure Travel, Value Added Services, Visa and Passport services.
It operates leading B2C and B2B brands including Thomas Cook, SOTC, TCI, SITA,
Asian Trails, Allied T Pro, Australian Tours Management, Desert Adventures,
Luxe Asia, Travel Circle International Limited (TCI 勝景遊), Sterling Holiday
Resorts Limited, Distant Frontiers, TC Tours, Digiphoto Entertainment Imaging
(DEI), Go Vacation, Private Safaris East & South Africa
As one of the largest travel service provider networks
headquartered in the Asia-Pacific region, The Thomas Cook India Group spans 25
countries across 5 continents
has been felicitated with CNBC-TV18 & ICICI Lombard India Risk Management
Award - Travel & Leisure Category 2022 & 2021, The Best Travel Agency –
India at TTG Travel Awards 2019, The Best Outbound Tour Operator at the Times
Travel Awards 2019 & 2018 and Leading Company with Cutting Edge Travel
Innovation at the Times Travel Awards 2018, Silver award for Asia's Best
Integrated Report (First Time) category at the Asia Sustainability Reporting Awards
2019, Best Risk Management-Framework & Systems at the India Risk Management
Awards 2019; Best Cash Management Solution – India at the Asset Triple A
Treasury, Trade, Supply Chain & Risk Management Awards 2018, Best Outbound
Tour Operator at the SATTE Awards 2019, Excellence in Domestic Tour Operations
at the SATTE Awards 2018, The French Ambassador’s Award for Exemplary
Achievements in Visa Issuance 5 years in a row and the Condé Nast Traveller –
Readers’ Travel Awards from 2011 to 2019.
has reaffirmed the rating on debt programmes and bank facilities of Thomas Cook
(India) Limited - ‘CRISIL A+/Negative on the long-term bank facilities of TCIL
and CRISIL A1 rating on the short-term bank facilities and short- term debt of
more information, please visit www.thomascook.in
Capital (Mauritius) Limited, a subsidiary of Fairfax Financial Holdings Limited
promotes TCIL by holding 70.58% of its paid-up capital and is
responsible for the execution of acquisition and investment opportunities.
Financial Holdings Limited: Fairfax Financial Holdings Limited is a
holding company which, through its subsidiaries, is engaged in property and
casualty insurance and reinsurance and investment management. Founded in 1985
by the present Chairman and Chief Executive Officer, Prem Watsa, the company is
headquartered in Toronto, Canada. Its common shares are listed on the Toronto
Stock Exchange under the symbol FFH and in U.S. dollars under the symbol FFH.U.
About Subsidiaries of
Thomas Cook (India) Limited:
Holiday Resorts Limited, a wholly owned subsidiary of TCIL, is a leading Indian
Leisure Hospitality company with 37 resorts across the country, providing a
variety of offerings: Leisure holidays through FIT packages, Meetings &
Conferences, Weddings, Reunions, Picnics and Holidays through Memberships.
Travel Limited, a wholly owned subsidiary of TCIL, is a leading omnichannel
travel and tourism company active across various travel segments including
Leisure Travel, Incentive Travel and Business Travel.
Corporation (India) Limited (TCI), a wholly owned subsidiary of TCIL, is the
leading Destination Management Company in India that offers tailor-made travel
and related services to India, Nepal, Bhutan and Sri Lanka.
Cook India Group holds 51% stake in DEI Holdings Limited (DEI), one of the
world’s leading imaging solutions and services providers.
For more information,
Holiday Resorts Limited: http://www.sterlingholidays.com
Travel Limited: http://www.sotc.in
About SOTC Travel: SOTC
Travel Limited (Formerly SOTC Travel Pvt. Ltd.) is a step-down subsidiary of
Fairfax Financial Holdings Group; held through its Indian listed subsidiary,
Thomas Cook (India) Limited (TCIL). SOTC India is a leading omnichannel travel
and tourism company active across various travel segments including Leisure
Travel, Incentive Travel and Business Travel. SOTC was established in 1949.
Since then, it has escorted lakhs of travellers across the globe for more than
70 years to various destinations around the world. A new age innovative
holidaymaker, SOTC strives to make holidays a priority for every Indian. ‘We
are for holidays’ and we want Indians to prioritize their holidays.