Chennai, 5th November 2020: Dvara KGFS, a leading NBFC in India, was announced as the winner at the 9th ACEF Asian Leaders Forum and Awards in the category – Excellence in Rural Marketing. The award was presented to Dvara KGFS in recognition of their efforts towards sustainable development in remote rural India by maximising financial well-being of every individual and enterprise by enabling complete access to financial services. This was done through Dvara Sampoorna Sampath Plan (DSSP) - an innovative savings solution for rural India.
Dvara Sampoorna Sampath Plan (DSSP) provides financial planning, while helping to diversify one’s investment. The product has been structured in 4 stages, namely, Plan, Grow, Protect and Diversify to provide support to the financially challenged thereby cultivating a systematic savings habit among the rural household. The product was launched to ensure that the rural poor were offered a comprehensive financial plan that aims at developing a suite of credit, savings, insurance and investment products.
Upon receiving the award, Mr. Joby. C. O. CEO, Dvara KGFS said, “Our mission has always been to reach out to the remote rural through our innovative product offerings. This award is a recognition to our efforts in ensuring financial well-being in the pockets that we operate in. We continue to use technology to facilitate accessibility of our products for people living in remote rural India. Access to financial products has been a challenge among villages and we have been successfully navigating that terrain.”
Dvara KGFS has reached out to every customer in the deep part of the villages, even during the pandemic, to ensure that every customer has access to funds during the intense lockdown. Door-to-door service by wealth managers from Dvara KGFS has helped to spread extensive awareness and get the villagers acquainted to Dvara Sampoorna Sampath Plan.
About ACEF Asian Leader Forum and Awards –
The ACEP Asian Leader Forum and Awards is an annual property that recognises brands that are deeply involved in customer engagement and work towards the benefit of the society. The organisation had announced this year’s award in 3 categories – Branding & Marketing, Rural Marketing and CSR & EHS Initiatives.
About Dvara KGFS -
Dvara KGFS, a systematically important NBFC in the Dvara Group regulated by RBI, works with a mission to maximise the financial well-being of every individual and every enterprise by providing complete access to financial services in remote rural India. Dvara KGFS has a strong presence in Tamil Nadu, Uttarakhand, Karnataka, Chhattisgarh, Jharkhand and Odisha, spread across 48 Districts with 306 branches and more than 1.1 million enrolled customers.
About Dvara Sampoorna Sampath Plan –
Dvara Sampoorna Sampath Plan - the “Wealth Management” solutions for rural households aims to provide financial planning, while helping to diversify one’s investment. The two schemes under Sampoorna Sampath Plan are Dvara Dhana Shakti and Dvara Raj Nidhi to suit the different households according to their affordability and is tailored to support and protect the needs and aspirations of rural underprivileged. The products lined up under the Sampoorna Sampath Plan are Personal Accident, Hospicash Insurance, Group Term Life Insurance and Gold SIP.